Large car makers witnessed one of the worst year thanks to the meltdown. I am one of the few who is happy with this situation as i strongly believe that innovation is triggered when there are constraints and you push your limits to acheive the unthinkable.
The big car makers need to look at smaller economies which they have started and they are sure to innovate. They need to definitely break their mindset but this may not be very easy unless they create a multi region multi cultural teams, it is important to get the best of both worlds. Current attempts that are visible are not adequate.
